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Best Open-Source Google Analytics Alternatives (2026)

18 self-hostable, open-source projects that replace Google Analytics — without privacy concerns and GDPR headaches. Each is scored for how hard it is to self-host, with one-click deploy options where they exist.

GA4 is free but it routes visitor data through Google's ad ecosystem, which creates GDPR exposure (cookie consent, EU data transfer rulings) and gives you little real ownership of your data. Self-hosted analytics keeps the data on infrastructure you control and often drops cookies entirely.

Our picks at a glance

Easiest to self-host
GoatCounter

At difficulty 2/5, a single Go binary with no personal-data tracking, it's the lowest-effort to deploy (Medama matches it at 2/5).

Most powerful
PostHog

It goes well beyond web stats — product analytics, session replay, feature flags and A/B testing in one platform — though that breadth makes it the hardest to run at 5/5.

Most active
Umami

At ~37,000 stars it has the most momentum, just ahead of PostHog (~35,000) and Plausible (~27,100).

Best managed option
Plausible Analytics

Plausible's official managed cloud is a well-established privacy-first hosted service, with Umami, Matomo and PostHog also offering managed options.

Compare all 18 alternatives

ProjectDeployManagedLicense
Umami
Sponsored
TypeScript
37k ★
3/5
Moderate
One-Click
Docker
+2
MIT4 days agoRepo
PostHog
Python
35k ★
5/5
Advanced
Docker Compose
Kubernetes
+1
MIT3 days agoRepo
Netron
Python
33k ★
1/5
Effortless
Manual
MIT4 days agoRepo
Postiz
Docker
32k ★
3/5
Moderate
Docker
Docker Compose
+1
AGPL-3.03 days agoRepo
Plausible Analytics
Elixir
27k ★
3/5
Moderate
Docker Compose
Manual
AGPL-3.03 days agoRepo
Matomo
PHP
22k ★
4/5
Involved
Docker
Docker Compose
+1
GPL-3.03 days agoRepo
GoAccess
C
21k ★
2/5
Easy
Docker
Manual
GPL-2.010 days agoRepo
Druid
Java
14k ★
5/5
Advanced
Docker
Docker Compose
+2
Apache-2.04 days agoRepo
Rybbit
TypeScript
12k ★
3/5
Moderate
Docker Compose
Manual
AGPL-3.06 days agoRepo
GoatCounter
Go
5.8k ★
2/5
Easy
Docker
Manual
EUPL-1.220 days agoRepo
Ackee
JavaScript
4.7k ★
3/5
Moderate
One-Click
Docker
+2
MIT2 months agoRepo
RudderStack
Docker
4.4k ★
3/5
Moderate
Docker
Docker Compose
+1
Elastic-2.03 days agoRepo
Vince
Go
2k ★
2/5
Easy
Docker
Manual
AGPL-3.09 months agoRepo
Statistics for Strava
Docker
1.8k ★
3/5
Moderate
Docker
Docker Compose
AGPL-3.04 days agoRepo
Litlyx
TypeScript
1.7k ★
3/5
Moderate
Docker Compose
Manual
Apache-2.06 months agoRepo
Aptabase
Docker
1.7k ★
3/5
Moderate
Docker
Docker Compose
AGPL-3.03 months agoRepo
Middleware
Docker
1.6k ★
3/5
Moderate
Docker
Docker Compose
Apache-2.013 days agoRepo
Medama
Go
629 ★
2/5
Easy
Docker
Manual
Apache-2.08 days agoRepo

What to look for: Decide between lightweight privacy-first page analytics and a heavier product-analytics platform, because the gap is large. For GDPR relief, favor cookieless, no-personal-data designs; for resource footprint, the Go and Elixir options are far lighter to run than the all-in-one stacks.

Head-to-head:Umami vs Google AnalyticsPostHog vs Google AnalyticsNetron vs Google AnalyticsPostiz vs Google AnalyticsPlausible Analytics vs Google Analytics

The alternatives, reviewed

  1. #1
    Umami
    Sponsored
    Self-host: Moderate

    Simple, fast, privacy-focused web analytics in a single lightweight dashboard

    37k TypeScript MIT 4 days ago
    How it compares to Google Analytics
    • Deliberately minimal: no heatmaps, session replay, or deep product-analytics like funnels/retention found in Mixpanel/Amplitude.
    • Event/custom-property analytics are basic compared to dedicated product-analytics tools.
    • No built-in alerting or anomaly detection.
    RepoDetails & deploy →
  2. #2
    PostHog
    Self-host: Advanced

    All-in-one product analytics, session replay, feature flags, and A/B testing

    35k Python MIT 3 days ago
    How it compares to Google Analytics
    • Self-hosting the full ClickHouse + Kafka + Postgres + Redis stack is heavy; the project actively steers smaller users toward PostHog Cloud.
    • Some enterprise features live under a separate proprietary ee license, not pure MIT.
    • The all-in-one breadth means it is more complex to operate than a focused tool like Mixpanel.
    RepoDetails & deploy →
  3. #3
    Netron
    Self-host: Effortless

    Interactive visualizer for neural network and machine learning model graphs

    33k Python MIT 4 days ago
    How it compares to Google Analytics
    • Purely a model visualization tool; no runtime analytics, dashboards, or event tracking
    • Does not replace web or product analytics SaaS in any meaningful way
    • No team collaboration or sharing features beyond exporting images
    • No support for real-time or streaming model inference monitoring
    RepoDetails & deploy →
  4. #4
    Postiz
    Self-host: Moderate

    Self-hosted social media scheduling and analytics platform for all major networks

    32k Docker AGPL-3.0 3 days ago
    How it compares to Google Analytics
    • Inbox/engagement management (replying to comments and DMs) is limited compared to Hootsuite or Sprout Social
    • Social listening and brand mention monitoring are not included
    • Detailed competitor analysis and benchmarking features are absent
    • Some platform integrations require individual developer app approvals
    RepoDetails & deploy →
  5. #5
    Plausible Analytics
    Self-host: Moderate

    Lightweight, privacy-first web analytics without cookies

    27k Elixir AGPL-3.0 3 days ago
    How it compares to Google Analytics
    • Intentionally simple: no heatmaps, session recordings, or user-level product analytics.
    • The self-hosted Community Edition lags behind the paid cloud on some features and updates.
    • ClickHouse dependency makes the stack heavier than a single-binary tool despite the simple feature set.
    RepoDetails & deploy →
  6. #6
    Matomo
    Self-host: Involved

    The leading open-source, privacy-friendly web analytics platform

    22k PHP GPL-3.0 3 days ago
    How it compares to Google Analytics
    • Heatmaps, session recordings, funnels, and A/B testing are paid premium plugins, not in the free core.
    • The PHP codebase feels dated and the UI is heavier/slower than modern lightweight tools.
    • Real-time reporting and advanced product-analytics (cohorts, retention) are weaker than Mixpanel/Amplitude.
    RepoDetails & deploy →
  7. #7
    GoAccess
    Self-host: Easy

    Real-time web log analyzer with terminal and browser-based interactive dashboards

    21k C GPL-2.0 10 days ago
    How it compares to Google Analytics
    • Analyzes server logs only; no JavaScript snippet for client-side event or user-behavior tracking
    • No user session recording, heatmaps, or funnel analysis
    • No retention, cohort, or A/B test reporting
    • Historical trend analysis is limited to what the log files contain
    RepoDetails & deploy →
  8. #8
    Druid
    Self-host: Advanced

    Distributed, column-oriented real-time analytics data store for high-throughput queries

    14k Java Apache-2.0 4 days ago
    How it compares to Google Analytics
    • No built-in session analytics, funnel analysis, or retention cohorts compared to Mixpanel/Amplitude
    • Requires significant infrastructure knowledge (ZooKeeper, deep-storage, coordinator/broker/historical nodes)
    • No out-of-the-box user-facing dashboarding — must pair with Superset or Grafana
    • Operational cost and cluster management overhead is very high for small teams
    RepoDetails & deploy →
  9. #9
    Rybbit
    Self-host: Moderate

    Open-source, privacy-friendly Google Analytics alternative built for clarity

    12k TypeScript AGPL-3.0 6 days ago
    How it compares to Google Analytics
    • Young project; feature depth and stability still trail established tools.
    • Product-analytics capabilities (cohorts, retention) are less mature than Mixpanel/Amplitude.
    • Smaller ecosystem and fewer integrations than Google Analytics.
    RepoDetails & deploy →
  10. #10
    GoatCounter
    Self-host: Easy

    Easy, privacy-friendly web analytics with no tracking of personal data

    5.8k Go EUPL-1.2 20 days ago
    How it compares to Google Analytics
    • Minimal by design: no funnels, cohorts, heatmaps, or session replay.
    • Event/custom-property tracking is limited compared to product-analytics tools.
    • Single-maintainer project, so release cadence can be slow.
    RepoDetails & deploy →
  11. #11
    Ackee
    Self-host: Moderate

    Self-hosted, privacy-focused Node.js analytics with a minimal interface

    4.7k JavaScript MIT 2 months ago
    How it compares to Google Analytics
    • Very limited feature set: no funnels, cohorts, heatmaps, or session replay.
    • Aggressive anonymization means less granular insight than commercial tools.
    • Requires MongoDB, which is heavier than a SQLite single-binary option for such a simple tool.
    RepoDetails & deploy →
  12. #12
    RudderStack
    Self-host: Moderate

    Open-source customer data platform to collect, route, and transform event data

    4.4k Docker Elastic-2.0 3 days ago
    How it compares to Google Analytics
    • Elastic-2.0 license prohibits offering RudderStack as a managed service to third parties
    • The self-hosted control plane UI is limited; some advanced audience and reverse-ETL features require cloud tier
    • Requires Postgres + message queue to be provisioned and managed separately
    • Documentation for self-hosting advanced features (transformations, live events debugger) is sparse
    RepoDetails & deploy →
  13. #13
    Vince
    Self-host: Easy

    Lightweight, privacy-first web analytics dashboard — single binary, no external deps

    2k Go AGPL-3.0 9 months ago
    How it compares to Google Analytics
    • No heatmaps, session recordings, or user-level event streams
    • Smaller destination ecosystem — no built-in integrations with ad platforms or CRMs
    • Community is small; plugin/extension ecosystem is essentially nonexistent
    • No multi-site team management or SSO in the self-hosted build
    RepoDetails & deploy →
  14. #14
    Statistics for Strava
    Self-host: Moderate

    Self-hosted statistics dashboard for your personal Strava activity data

    1.8k Docker AGPL-3.0 4 days ago
    How it compares to Google Analytics
    • Limited to Strava as a data source; no support for Garmin, Wahoo, or other fitness platforms
    • Read-only analytics — no goal setting, training plans, or social features
    • No mobile app; dashboard is web-only
    • Requires a valid Strava API OAuth application to be configured before first run
    RepoDetails & deploy →
  15. #15
    Litlyx
    Self-host: Moderate

    Lightweight all-in-one analytics with a one-line setup and AI assistant

    1.7k TypeScript Apache-2.0 6 months ago
    How it compares to Google Analytics
    • Early-stage project; feature depth and long-term stability are unproven.
    • No session replay or heatmaps; product-analytics depth trails Mixpanel/Amplitude.
    • Smaller community and fewer integrations than incumbents.
    RepoDetails & deploy →
  16. #16
    Aptabase
    Self-host: Moderate

    Privacy-first, open-source analytics for mobile and desktop apps

    1.7k Docker AGPL-3.0 3 months ago
    How it compares to Google Analytics
    • No funnel, retention, or cohort analysis out of the box
    • Limited to event-based tracking; no session replay or heatmaps
    • Smaller SDK ecosystem compared to Firebase Analytics or Mixpanel
    • Self-hosted version may lag behind the cloud product in features
    RepoDetails & deploy →
  17. #17
    Middleware
    Self-host: Moderate

    Engineering analytics platform that measures team effectiveness via DORA metrics

    1.6k Docker Apache-2.0 13 days ago
    How it compares to Google Analytics
    • Focused exclusively on engineering metrics; not a general-purpose product or user analytics tool
    • Integration list is limited to Git hosting platforms and Jira — no PagerDuty or incident-management connectors yet
    • Trend and benchmark data requires a sufficiently long history of merged PRs to be meaningful
    • No alerting or notification system for metric regressions
    RepoDetails & deploy →
  18. #18
    Medama
    Self-host: Easy

    Privacy-focused, cookie-free website analytics in a single fast binary

    629 Go Apache-2.0 8 days ago
    How it compares to Google Analytics
    • Bare-bones feature set: no funnels, cohorts, events depth, heatmaps, or session replay.
    • Small, young project with a limited maintainer base.
    • DuckDB backend is great for single-node but not built for very high-traffic multi-node scaling.
    RepoDetails & deploy →

The verdict

For a straight GDPR-friendly GA replacement, Umami is the sweet spot — top momentum, MIT-licensed, easy 3/5 Docker deploy, and a managed option; reach for PostHog only if you want full product analytics, or GoatCounter if you want the absolute lightest box to run.

Still deciding? Compare Umami vs PostHog side by side →

Google Analytics alternatives — frequently asked questions

Which Google Analytics alternative is best for GDPR compliance?

The privacy-first, cookieless options — Plausible, Umami, GoatCounter, Medama, Rybbit and Matomo — are designed to avoid tracking personal data, which sidesteps most cookie-consent and GDPR friction. Matomo is the long-standing reference here.

Which is the easiest to self-host?

GoatCounter and Medama, both single Go binaries at difficulty 2/5, are the simplest. Umami, Plausible, Rybbit, Ackee and Litlyx are all 3/5.

Is there a free self-hosted Google Analytics alternative?

Yes — all nine are free and open-source. Umami, PostHog, Ackee and Medama are MIT/Apache; Plausible, Matomo, Rybbit are GPL/AGPL; GoatCounter is EUPL-1.2.

Which one is closest to a full GA4 replacement with product analytics?

PostHog is the most complete, adding session replay, feature flags and A/B testing on top of analytics, but it's the heaviest to run at difficulty 5/5.

Can I get managed hosting if I don't want to self-host?

Yes — Umami, PostHog, Plausible, Matomo, Rybbit, GoatCounter and Litlyx all offer managed hosting. Ackee and Medama are self-host only.

Which lightweight option uses the fewest server resources?

GoatCounter and Medama ship as single Go binaries with minimal footprint, making them the lightest to run. Umami and Plausible are also intentionally lightweight.

Keep exploring

All Product & Web Analytics →Self-hosted directory →Easiest to self-host →
Mixpanel alternativesAmplitude alternativesHotjar alternatives