Google Analytics vs Umami
Thinking of swapping Google Analytics for the open-source Umami? Here’s the honest trade-off.
37k TypeScript MIT 3 days ago
What you give up vs Google Analytics
- Deliberately minimal: no heatmaps, session replay, or deep product-analytics like funnels/retention found in Mixpanel/Amplitude.
- Event/custom-property analytics are basic compared to dedicated product-analytics tools.
- No built-in alerting or anomaly detection.
What you gain
- • Full data ownership — self-host Umami on your own infrastructure.
- • No per-seat SaaS bill (Google Analytics: privacy concerns and GDPR headaches).
- • Open-source code you can audit and extend (MIT).