Matomo vs Umami

TaglineThe leading open-source, privacy-friendly web analytics platformSimple, fast, privacy-focused web analytics in a single lightweight dashboard
CategoryProduct & Web AnalyticsProduct & Web Analytics
ReplacesGoogle Analytics, HotjarGoogle Analytics
GitHub stars22k39k
LanguagePHPTypeScript
LicenseGPL-3.0MIT
Self-host difficulty
4/5
Involved
3/5
Moderate
Deploy options
Docker
Docker Compose
Manual
One-Click
Docker
Docker Compose
Manual
Managed hosting
Last updatedyesterdayyesterday
View repoView repo

Where each falls short

The honest trade-offs — what you give up with each, versus the proprietary tools they replace.

Matomo
  • Heatmaps, session recordings, funnels, and A/B testing are paid premium plugins, not in the free core.
  • The PHP codebase feels dated and the UI is heavier/slower than modern lightweight tools.
  • Real-time reporting and advanced product-analytics (cohorts, retention) are weaker than Mixpanel/Amplitude.
Umami
  • Deliberately minimal: no heatmaps, session replay, or deep product-analytics like funnels/retention found in Mixpanel/Amplitude.
  • Event/custom-property analytics are basic compared to dedicated product-analytics tools.
  • No built-in alerting or anomaly detection.

Bottom line

Choose Umami if you want the lower-effort setup; choose Umami for the larger community and ecosystem. Open each guide below for deploy steps and the full feature gap.

Matomo

The leading open-source, privacy-friendly web analytics platform

Umami

Simple, fast, privacy-focused web analytics in a single lightweight dashboard